New opportunities arrived through forms, referrals, and inboxes while the team was busy delivering client work.
Case study
Brightline Creative — Stopped leads going quiet after the first call.
8-person marketing agency running paid media and SEO for B2B clients.
We built a lead-routing workflow and a first-response agent around their CRM.
Before we started
- Leads waited until someone checked the inbox.
- Follow-up quality changed depending on who owned the lead.
- Founders had no quick view of which leads were stuck.
What we built
- Lead capture and CRM enrichment from every source.
- Owner assignment and Slack summary within minutes.
- Agent-assisted follow-up sequence for day 1, day 3, and day 7.
After the system went live
- Every qualified lead received a first reply in minutes.
- Proposal-stage movement became easier to see.
- The founder stopped manually checking whether follow-up happened.
Fast response matters, but consistency is what makes it scalable.
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